WHY WE PREFER NEGATIVE HEADLINES

WHY WE PREFER NEGATIVE HEADLINES

Do you think news bulletins should contain more positive, uplifting stories instead of negative, depressing ones? Or, are they just another form of entertainment? A colleague once told me the story of his encounter with an intimidating customer. He said that the diminutive senior executive had such a bad reputation with his subordinates that he earned himself the nickname of Napoleon

a Different Angle magazine makes online comeback!

Dubbed the small magazine (A5)  with a BIG mouth, a Different Angle wrote about everyday topics but, you’ve guessed it, from a different angle. At its peak, the magazine  boasted a circulation of 18,000 with an approximate  2,500 additional online e-edition  readers. Not bad for something that started out as an A4 grocery store newsletter!  […]